It’s been awhile here. 2 weeks since my last blog post. How many blog posts have you read where the blogger was apologizing for not blogging more frequently, for neglecting his blog?
Well, this isn’t one of those blog posts. I am most decidedly NOT sorry for being gone so long. I am most decidedly thrilled even, to have taken a bit of break. It wasn’t planned, but it was necessary. The truth is I am expanding, my business has spiked beyond what I can handle and I’ve decided to bring in some employees.
For the past 10 months or so, I’ve been very slowly building my business, my base of clients. I’ve been working on-site with all sorts of small businesses and new brands. Restaurants, financial advisors, psychotherapists, fashion houses, art galleries, musical acts. I’ve pitched and pitched and pitched. I’ve evolved my strategies, taking out the fluff, and boiling down my services to exactly what my clients need.
Whereas once I used to talk about what social media can do for you and your business, it’s become more about how social media can achieve YOUR goals. It is both a subtle and enormous shift in thinking.
So, what’s next?
The next few months are going to be interesting. Eventful to say the least. I’ll be working with someone new, under the current umbrella at first, and then, if things go right, we’ll be launching a new firm together. And that company is going to look and feel a lot different. Because this person and I, and we’ve been talking for many months now about what a new firm might look like. What our responsibilities would be like, where our individual strengths lie, and our weaknesses. This person is much smarter than I am, and more driven. It is going to be an interesting match. We very well might conquer the world.
It is going to feel different as well.
10 months ago I started a journey, I founded a company with no idea whether there was a business to be had. Whether I could thrive or even survive in a world I knew very little about. 10 months ago, I started something that is now the chief passion of my life. Sure, I’m still writing essays all over the internet, and doing cool art projects, and I am still collaborating with artists and musicians who inspire me. And I still talk talk talk, to anyone and everyone. But what was an experiment has now proceeded to full level testing. We are getting our approvals to go out to the world and shake things up.
The only difference now is that I am BUSY. Good busy. So, no I am not sorry for not blogging lately. Because this little break is exactly what I needed to do for the given time. Things are good, things are going to get better. It is going to be exciting and I am certainly going to turn the ambition notch up a level. Because there is room for it. There is room for me to change things, to change people, to work on some very exciting projects with people and firms that I believe in.
Image courtesy of MShades on Flickr
{ 4 comments… read them below or add one }
Great insight Zach! Glad to see you getting others motivated in using social media for their advantage. I look forward to seeing the great things that your company will accomplish for others!
Mike
thanks mike, i am working on a portfolio page to show the world what I’ve been up to and we’ve got so many current projects its kind of silly
The next year is going to be rockin’.
Put your seat-belt on. (and you and E are BOTH brilliant.) xx
thanks for the kind words perri. Looking forward to this year as well, i love taking risks and I am only to happy to do so with amazing people right alongside me